Advertising Disclosure
Last updated: November 14, 2025
At Cortex Metrics, we believe in complete transparency about how we generate revenue and any financial relationships that might influence our content. This disclosure explains our advertising practices, affiliate relationships, and sponsored content policies.
Our Commitment to Transparency
We are committed to maintaining the trust you place in us by being completely transparent about our business relationships and how they may affect the content we create. This page provides full disclosure of our advertising and affiliate practices in compliance with Federal Trade Commission (FTC) guidelines and applicable regulations.
Our primary revenue comes from providing analytical services directly to clients. Any additional revenue streams are disclosed below and do not compromise the integrity of our analytical work.
Affiliate Relationships
Affiliate Programs Participation
Cortex Metrics may participate in affiliate marketing programs. This means that when you click certain links on our website and make a purchase, we may receive a commission at no additional cost to you.
Types of Affiliate Relationships
We may earn affiliate commissions from:
- Financial software tools we mention or recommend
- Educational resources related to financial analysis
- Professional development materials for financial understanding
- Technology platforms that support financial organization
Commission-Based Link Disclosure
When we include affiliate links, we clearly mark them with language such as "affiliate link," "partner link," or similar disclosure. The presence of an affiliate link does not influence our editorial judgment or the quality of analytical insights we provide.
Product Recommendation Policy
We only recommend products, services, or resources that we believe may genuinely benefit our audience. The existence of an affiliate relationship does not mean we endorse all aspects of a product or service. We encourage you to conduct your own research before making any purchase decisions.
Financial Transparency
Affiliate commissions represent a minor portion of our overall revenue. Our primary business is providing direct analytical services to clients. Affiliate earnings do not compromise the independence or integrity of our analytical work.
Sponsored Content
Paid Promotions
From time to time, we may publish content that has been sponsored or paid for by third parties. All sponsored content is clearly labeled as "Sponsored," "Paid Partnership," "Promoted Content," or similar language at the beginning of the content.
Sponsored Post Labeling
Any article, video, social media post, or other content created in partnership with or compensation from a brand will include clear disclosure. This ensures you always know when content is influenced by a business relationship.
Brand Partnership Disclosure
If we enter into partnerships with brands or companies, we disclose these relationships. Partnerships may include:
- Sponsored content creation
- Product reviews or features
- Event sponsorships
- Research collaborations
Editorial Independence
While we may accept compensation for sponsored content, we maintain editorial control over what we publish. Sponsors do not dictate our opinions, and we reserve the right to decline partnerships that don't align with our values or serve our audience's interests.
Content Authenticity
Even in sponsored content, our analytical perspectives and insights remain honest. We do not compromise the integrity of our analysis for commercial relationships. If we cannot provide an authentic perspective on a sponsored topic, we decline the partnership.
Third-Party Advertising
Display Advertising Networks
We may use third-party advertising networks to display advertisements on our website. These networks may use cookies and similar technologies to collect information about your browsing behavior to show relevant ads.
Behavioral Targeting
Some advertisements on our site may be targeted based on your browsing behavior across different websites. This is called interest-based or behavioral advertising. You can learn more about this practice and your options by visiting the Digital Advertising Alliance or Network Advertising Initiative websites.
Cookie Usage for Advertising
Advertising partners may place cookies on your device to track ad performance and deliver targeted advertisements. For detailed information about cookies we use, please see our Cookie Policy.
Ad Personalization Practices
We may use data collected through cookies to personalize the advertisements you see on our website. This helps ensure ads are more relevant to your interests. You can manage your ad preferences through our cookie settings or browser controls.
Ad Network Standards
We work with reputable advertising networks that adhere to industry standards for data privacy and user protection. However, we do not control the privacy practices of third-party advertisers and encourage you to review their policies.
User Rights and Controls
Ad Preference Management
You have control over certain advertising preferences:
- Adjust cookie settings to limit tracking for advertising purposes
- Use browser privacy features to block third-party cookies
- Visit opt-out pages of advertising networks we work with
- Enable "Do Not Track" settings in your browser
Opt-Out Procedures
To opt out of interest-based advertising:
- Visit our Cookie Policy page to manage preferences
- Use browser settings to block advertising cookies
- Visit industry opt-out tools like the Digital Advertising Alliance
- Contact us directly to discuss advertising concerns
Data Collection for Advertising
When you visit our website, information may be collected for advertising purposes, including your IP address, browser type, pages visited, and time spent on pages. This data helps advertisers understand ad effectiveness and deliver relevant content.
Rights Under Privacy Regulations
Under GDPR and other privacy regulations, you have rights regarding data collected for advertising purposes, including rights to access, rectification, and deletion. See our Privacy Policy for details on exercising these rights.
FTC Compliance Statement
This disclosure is provided in compliance with the Federal Trade Commission's guidelines on endorsements and testimonials. We adhere to FTC requirements that:
- Material connections between us and advertisers/partners must be disclosed
- Endorsements must reflect honest opinions and experiences
- Claims about products or services must be substantiated
- Disclosures must be clear, conspicuous, and unavoidable
We take these requirements seriously and make every effort to ensure our disclosures are transparent and easily understood.
Our Analytical Integrity
It's important to understand that our analytical services for clients are completely independent of any advertising or affiliate relationships. When we work with clients on spending pattern analysis, insurance assessment, or major decision frameworks, our insights are based solely on data and analytical rigor—not on commercial relationships.
We do not recommend specific financial products, insurance policies, or investment vehicles to clients based on affiliate relationships. Our role is to provide analytical frameworks that support your decision-making, not to promote specific products.
If you have questions about how our advertising relationships might affect content you see on our website, or if you want to understand our approach to analytical independence, please don't hesitate to contact us.
Questions About Advertising Practices?
If you have questions about our advertising disclosure, want to report a concern about advertising practices, or need clarification on any partnerships, please contact us. We're committed to transparency and will address your questions promptly.
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